The real estate CRM for agents and teams

More relationships.
Less busywork.

rltr is a real estate CRM for the whole day, from the first call to the next closing. Keep your leads, conversations and deals together, so the next step is always clear.

From $20 / user / month. Card required. Cancel before your trial ends.

For independent agentsFor growing teams
A real estate agent working from a bright home office
A little less juggling.A lot more moving things forward.
Work with the tools you know
GmailMicrosoft 365Google CalendarGoogle DriveOneDrive

A clear view of your day

Everything moves better
when it lives together.

Know who needs a follow-up, what is coming up and where your deals stand. Open the record and pick up the conversation.

rltr real estate CRM dashboard showing follow-ups, appointments, upcoming closings and recent activity using sample data
One workspace. A clearer next step. Product screens use sample data.

From prospect to property

Made for the way
real estate actually works.

Start better conversations

Import your leads, keep your lists organized and call with context. Work one line at a time, or use three on team plans.

Lead lists and calling

Keep the relationship close

Email, text, notes and follow-ups come together around your Contacts. Reusable templates help you respond without starting over.

Email, SMS and follow-ups

Move the deal forward

Connect the people, property and paperwork. Your pipelines show progress, while property history stays with the Contact after closing.

Deal pipelines and properties
A real estate team reviewing their work together

Your business, your pace

One agent today.
A whole team tomorrow.

Keep your own workspace focused, or bring your agency together with clear assignments, shared templates and a view of the work.

  • Admin and Agent permissions that keep responsibilities clear
  • Individual calling access and approved spending limits
  • Reports on activity, calls, sources, deals and appointments
Find your plan
Connected

Your mailbox. Your conversations.

Connect the email, calendars and storage you use. Mailbox access stays personal; sharing a conversation with a Contact is explicit.

Protected

Good boundaries built in.

Separate agency workspaces, assignment-based access and authenticator-based two-factor authentication help protect your work.

Transparent

A subscription, plus what you use.

Choose your plan. Calling, SMS, numbers and registration are priced separately, with agency controls over member spending.

Good questions

A real estate CRM,
in plain terms.

What is rltr?

rltr is a real estate CRM for independent agents and teams. It keeps lead lists, Contacts, calling, email, SMS, tasks, calendars, deals, properties, files and eSign in one workspace.

How much does rltr cost?

Agent is $24 per month for one user. Growth is $22 per user for up to 6 users and Professional is $20 per user for up to 12 users, each billed for the full team, with lower rates on annual billing. Calling, SMS and numbers are billed separately by usage. See pricing.

Is there a free trial?

Your first eligible subscription includes 30 days free, with a card required. The subscription renews at your selected plan unless you cancel before the trial ends.

Does rltr work with Gmail and Microsoft 365?

Yes. Connect Gmail, Microsoft or compatible IMAP/SMTP mailboxes, Google or Microsoft calendars, and a Google Drive or OneDrive account. Each mailbox stays private to its owner.

Can I import my existing leads and contacts?

Yes. Upload a CSV or Excel .xlsx file, map the columns and review the preview before importing. Imports support up to 1,000 rows and a 2 MB file.

Does rltr include a dialer?

Every plan includes direct calling and single-line list sessions with scripts and notes. Triple-line calling is a per-user add-on. Calls are billed by the minute.

Make room for the work that matters

Your next conversation
starts here.

Try rltr with your real workflow, for 30 days.